Santoto Challenge is an experiential learning initiative in the beautiful and dynamic city of Bucaramanga (Colombia) aimed for Kedge Business School students, who will have the opportunity to carry out a real business practice consisting of a consulting and improvement project in a relevant company associated with Santo Tomás University network.
USTA - Bucaramanga adds to the process of global insertion through its cooperation initiatives with international partners, contributing with significant actions to the remarkable changes in society and individuals of the participating countries.
As a result of this academic and business relationship, USTA has developed a strategic alliance that brings together academia and the business sector for the development of intervention and improvement projects such as the one currently being developed between USTA and KEDGE BUSINESS SCHOOL.
This continuous interaction of USTA in its academic environment will contribute to the development of the region and the country. By using strategic decision making within a complex process by the companies linked to this project, we seek the integration to global societies and markets in a creative, critical and diverse manner through our Business Consulting Center attached to the Division of Economic and Administrative Sciences at USTA - Bucaramanga.
SANTOTO CHALLENGE
PROFILE
Students of the MASTER IN MANAGEMENT - GRANDE ECOLE program with the ability to adapt to intercultural and international environments and the capacity for teamwork, commitment and a high degree of productivity, dedication and flexibility.
REQUIREMENTS
- B1 level of Spanish or higher certified by KEDGE.
- Take the diploma course in Colombian Business Structure offered and certified by USTA.
- To be recommended by the program director / internships director to the Direction of International Relations of USTA - Bucaramanga, Colombia.
COMPLETION DATES
Internships will be developed in two periods during each academic year::
* COLOMBIA CHALLENGE GROUP 1: February 2024 - August 2024
* COLOMBIA CHALLENGE GROUP 2: August 2024 - February 2025
Inscripciones abiertasOpen EnrollmentInscription Ouverte
NUMBER OF PARTICIPANTS
0
Minimum of Students
0
Maximum of Students
WORKING GROUPS
Working groups are formed by four (4) foreign students and two (2) local bilingual students, accompanied by a USTA tutor and a liaison tutor from the assigned company.nada.
DURATION OF THE INTERNSHIP
The international internship will have a duration of six (6) months according to the following schedule:
Intensive Ele-Spanish As A Foreign Language Course
OBJECTIVE: To develop communicative and intercultural competencies in the participating students for their interaction and integral development with the human team participating in the project.
MODALITY: 6 hours of attendance and 2 hours of independent work from Monday to Friday. Floridablanca Campus.
DATE:
MODALITY: 6 hours of attendance and 2 hours of independent work from Monday to Friday. Floridablanca Campus.
DATE:
- COLOMBIA CHALLENGE GROUP 1: february 2024.
- COLOMBIA CHALLENGE GROUP 2: august 2024.
Diploma Course On Colombian Business Structure (120 Hours)
OBJECTIVE: To recognize the Colombian social, cultural, historical, and business context in order to guide learning in the construction of regional bets in international markets.
MODALITY: 4 hours of attendance and 2 hours of independent work from Monday to Friday. Floridablanca Campus.
DATE:
- COLOMBIA CHALLENGE GROUP 1: march 2024.
- COLOMBIA CHALLENGE GROUP 2: september 2024
Development Of The International Practice At The CCE
OBJECTIVE: To develop the diagnostic phase and to propose an improvement plan for the participating companies to open up to European Union markets or any markets of interest.
MODALITY: Full time attendance - Monday to Friday at the CCE or within the company to be intervened.
DATE:
- COLOMBIA CHALLENGE GROUP 1: april - august 2024.
- COLOMBIA CHALLENGE GROUP 2: october 2024 - february 2025.
Prepare Your Challenge With Us
OBJECTIVE: to provide the necessary accompaniment and information that allows for the optimal planning of the international stay in USTA and Colombia during the development of the SANTOTO CHALLENGE..
LOCATION OF THE INTERNSHIP
Students will have their main center of operation at the Business Consulting Center (CCE) of the School of International Business located in Zona Franca Santander and USTA – Bucaramanga campus; however, they must make weekly on-site (or remote) visits to the assigned company to establish progress with the liaison tutor of the assigned company.
The CCE, as the main responsible party, will place students in companies linked to the project to carry out the internship process, which will be announced during May 2024.
PROFILE OF STRATEGIC ALLIES
Through the articulation and relationship of the Business Consulting Center located in the Free Trade Zone of Santander, KEDGE Business School students will perform an international internship in which they will make a diagnosis of the current state of the business model of companies belonging to local strategic allies located in the Free Trade Zone, Fenalco Santander, Global Plan Santander, ProColombia and ProBarrancabermeja, whose international projection requires the analysis of logistics, commercial and financial aspects to then generate an improvement plan that involves the possibility of entering the market of the European Union or anywhere in the world.
Congregates the unions that work for the development of commerce, promoting guild solidarity, efficiency, and modernization of Colombian businessmen..
This is the plan promoted by the Bucaramanga Chamber of Commerce to boost the internationalization of Santander's business fabric to increase employability, profitability, improve competitiveness, productivity, local positioning, and sophistication of the productive apparatus.
Entity in charge of promoting tourism, foreign investment in Colombia, non-mining energy exports, and the country's image. Through its offices, it provides support and advice to clients through services or instruments aimed at facilitating the design and execution of their internationalization strategy for the generation, development and closing of business opportunities.
ProColombia is an ally of ProColombia to offer advice and programs through which it provides practical training to entrepreneurs, giving them the necessary tools to start the internationalization process, minimizing risks and optimizing the capabilities and skills of entrepreneurs in the region..
PARTICIPATING COMPANIES
The company specializes in professional hair cosmetics with organic components and high-quality standards to guarantee hair health and beauty. Their market is in Latin America, and they are expanding to Mexico and the United States.
Gironés S.A. is a chocolate producer and marketer of products based on Santanderean cocoa with fine flavor and aroma. This company has a wide line of products that have allowed it to address the markets of Japan, the USA, Chile, Panama, Ecuador, and Guatemala.
Company dedicated to the development, design, and production of footwear for men and children. They focus their quality on the selection of the best leathers, hardware, manufacturing processes, selection of lasts, and handcrafted accessories, among others. They develop projects with their own brand and under the maquila scheme.
Orange Export S.A.S. associates more than 60 organic Tahitian Acid Lime producing families in a cooperative model, working in the department of Santander, Colombia, which makes them the largest exporter of this product in the country.
The Colombian Cardiovascular Foundation (FCV) is a private, non-profit institution located in Bucaramanga, Colombia, that, since its inception, has been committed to improving the health and well-being of the community.
Soliplast is a company that has been in market for 29 years. It focuses on the manufacturing of plastic pallets (stowage). Soliplast uses a high percentage of approximately 70% recycled material for production.
Fruexcol Ltda. It is dedicated to the marketing of fresh and exotic fruit pulp such as naranjilla, soursop, pineapple, cape gooseberry, and passion fruit, among others, with more than 28 years in the market, Exports to the United States, Mexico and El Salvador.
ORGANIZED BY
School of International Business, International Consulting Center and International Relations Department (DRI) USTA - Bucaramanga.
INVESTMENT
Interns should be prepared to cover travel and living expenses at the destination.
¿WHY DO THIS INTERNSHIP IN BUCARAMANGA, COLOMBIA?
A renowned University with plenty of experience
Santo Tomás University has high quality multicampus accreditation with extensive experience and recognition in Santander and presence in two major centers of international development in the region: the International Center of Specialists and Free Trade Zone which houses the Santander Offshoring and Outsourcing Park.
Bucaramanga - A Strategic Center for Industrial Development
Bucaramanga, due to its privileged location, is a strategic industrial center of the country, with access to the Atlantic Coast, the main oil center in Barrancabermeja and the border with Venezuela.
One of the most stable economies in Latin America
Bucaramanga is known for sectors with lots of potential such as agribusiness, tourism, life sciences, footwear, clothing, and others.
The city with the lowest unemployment rate in the country
Bucaramanga, as a development axis, maintains the lowest unemployment rates at the country level.
External Relationship
Expand your network of international contacts by accessing our renowned faculty, leaders, and managers from various professional sectors.
Language
skills
skills
Live a foreign language immersion experience in Spanish in the country that speaks it best in Latin America and has the largest number of accents.
Cultural
exchange
exchange
Know the culture, gastronomy, and striking landscapes of Santander, experiencing adventure tourism and the traditions of its people.
Colombian VISA Application Guide
